Privacy Policy Highlights

Purchased uses the data it collects from you to provide market research analysis and insights to our customers. We value your participation and our panel community. We do not disclose any information to our customers or other third parties that would allow them to identify or contact you.

  • You are agreeing to our Privacy Policy (“Privacy Policy”) when you use our web site and applications, and these Highlights are not a substitute for reading the actual Privacy Policy.
  • We collect personally identifiable information when you register on our web site or applications or otherwise voluntarily provide such information (“Personal Information”).
  • We offer you choices when we ask for Personal Information, whenever reasonably possible.
  • We use Personal Information to communicate with you.
  • We use cookies and other technologies to enhance your online experience and to improve the quality of our services.
  • We collect contact information (in some cases your mobile phone number), location data, your submission data and automatically recorded data via cookies to capture device and usage data.
  • You may decline to provide any or some of your Personal Information to us and/or refuse cookies in your browser, although some of our features or services may not function properly as a result and this action may disqualify you from participation and as a result receiving rewards.
  • We may also share information, including Personal Information, with third parties in limited circumstances, including when complying with legal process, preventing fraud or imminent harm, ensuring the security of our network and services, and enforcing our web site’s Terms and Conditions of Use located at
  • We make good faith efforts to let you correct your Personal Information if it is inaccurate and delete it, when reasonably possible.
  • We will not knowingly collect any Personal Information from or provide any services to children under the age of 13.
  • For Canadian residents: our offices are located in Massachusetts, United States of America, and Personal Information you provide to us may be transferred to our offices in the U.S. You agree that by providing us with your Personal Information, your Personal Information may be subject to U.S. laws, regulations and/or court orders and may be disclosed to third parties or U.S. authorities in complying with U.S. laws, regulations and/or court orders.


Privacy Policy

Effective Date: March, 2014

Purchased Corporation (the “Company”, “us,” “we,” or “our”) is committed to protecting the privacy of users (“user”, “you” or “your”) of its web site ( and its affiliated sub-domains and applications (“Site”). This Privacy Policy is designed to assist you in understanding how we collect, use and safeguard the information you provide to us and to assist you in making informed decisions when using our Site. This Privacy Policy will be continuously assessed against new technologies and business practices. This Privacy Policy applies to this Site and governs data collection and usage at this Site. Please read it in its entirety. By accessing, browsing and/or using this Site, including all content, software, functions, services, materials and information made available on or accessed through the Site, whether you are a “Visitor” (which means that you simply browse the Site) or a “Registered User” (which means that you have registered with the Company), you acknowledge that you have read, understood and agree to be bound by this Privacy Policy. The term “you” or “user” as used in this Privacy Policy refers to a Visitor or a Registered User.


Who is Purchased and what does Purchased do?

Purchased Corporation is a market research company. We use web, mobile and other data collection methods to collect information regarding interactions you have with and about companies, brands, products, services and ideas. The primary goal of the research is to understand shopping behavior, including what products you shop for and purchase, where you shop, and why you make certain decisions. We share this information with third parties, including our clients, so that they can learn from any actions you may or may not take as a result of these interactions.

The results that we send to our clients and/or provide to research participants do not include contact information such as name, and e-mail addresses, or mobile phone numbers other personally identifying information (“Personal Information”). We restrict access to and disclose Personal Information to Company employees and third parties acting as either our agents or service providers acting on our behalf who need to know that information in order to perform their functions for the Company and/or to provide, operate, develop and/or improve the Company’s products or services. We retain service providers to help us coordinate e-mail communication, data analysis, and web hosting. These third parties are prohibited from using your personally identifiable information for any other purpose.

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to: (a) comply with a judicial proceeding, court order, or legal process served on our Web site; (b) protect our rights or property; (c) enforce our Site’s Terms and Conditions of Use, located at and incorporated herein by reference; (c) detect, prevent, or otherwise address fraud, security or technical issues; (d) operate or conduct maintenance and repair of our services or equipment, as authorized by law; or (e) protect against imminent harm to the rights, property or safety of the Site, its users or the public as required or permitted by law. For Canadian residents: our offices are located in Massachusetts, United States of America, and Personal Information you provide to us may be transferred to our offices in the U.S. You agree that by providing us with your Personal Information, your Personal Information may be subject to U.S. laws, regulations and/or court orders and may be disclosed to third parties or U.S. authorities in complying with U.S. laws, regulations and/or court orders.

You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site; however, you will not be able to access and use those portions of the Site that require your Personal Information and this action may disqualify you from participation.

What type of Personal Information do you capture?

We collect contact information (in some cases your mobile phone number), location data, your submission data and automatically recorded data via cookies to capture device and usage data.

Do you rent, sell or release my Personal Information?

Except as otherwise stated herein, we will not rent, sell, or otherwise release your Personal Information to third parties without your explicit permission. We only use Personal Information for our own research purposes.

Notwithstanding the foregoing, we may transfer, sell or assign information concerning your use of this Site, including without limitation, Personal Information, to third parties, as a result of the sale, merger, consolidation, change in control, transfer of substantial assets, reorganization or liquidation of the Company provided that said third parties agree to abide by our Privacy Policy as it applies to Personal Information.

Can I remove my first name and e-mail address from your database?

You may contact us at to request that we remove this information from our database. We will use reasonable efforts to ensure that this information is removed from our records.

Do you use cookies or capture web traffic information?

We use cookies, including session ID cookies, to make it easier for you to complete the surveys on our Site. A session ID cookie expires as soon as you close your browser window and does not remain on your computer.

Through the use of cookie technology or otherwise, we also gather and store certain information automatically. This information includes Internet protocol (IP) addresses, browser types, Internet service providers (ISP), operating systems, and an access dates/times (collectively “Traffic Data”). Traffic Data is anonymous information that does not personally identify you but it is linked to Personal Information that you may provide when you participate in our research by completing surveys. We use this Traffic Data to design and arrange our web pages in the user-friendliest manner, to continually improve our Site, and to validate other information the user provides about the conversation.

We may use Traffic Data to analyze trends, administer the Site, track user’s movement, and gather broad demographic information for aggregate use. We may also provide Traffic Data and/or other aggregate non-personally identifying information to third parties.

This privacy statement covers the use of cookies by the Site only and does not cover the use of cookies by any advertisers.

Do you use web beacons or GIF files?

We may access and set cookies using web beacons (or similar technologies) also known as single-pixel GIFs which are invisible graphical images. Our web pages may contain web beacons that allow us to count users who have visited those pages and to deliver services. We may include web beacons in e-mail messages, newsletters or the like in order to determine whether they have been opened and/or acted upon.

Some of these web beacons may be placed by our service providers to help determine the effectiveness of our research or e-mail communications. These web beacons may be used by these service providers to place a persistent cookie on your computer. This allows the service provider to recognize your computer each time you visit certain pages or e-mails and compile anonymous information in relation to those page views, which in turn enables us and our service providers to learn which e-mail communications bring you to our Site and how you use our site.

Do you capture my GPS data?

We only collect location data from individuals who explicitly agree to share their location with us. In order to participate in a study or join our panel community, we may require that you first explicitly agree to share your location data with Purchased. Your location data will not be sent to us beyond the study participation period. We will not share your location data on an individually identifiable basis. You have the ability to stop location sharing by opting out of the study.

Do you track my online activities?

We may collect information about online activities if conducted in our mobile apps in limited circumstances. If you conduct a search by entering a search term using our mobile apps then we may capture the search term(s) you entered and the first link you tapped, if any. Your search data will not be sent to us beyond the study participation period. We will not share your search data on an individually identifiable basis. You have the ability to not have this search data tracked by opting out of the study.

Why do I have to register and what information will you ask me for?

Only users who are direct participants in marketing programs with Purchased or our business partners are required to complete a registration form in order to complete our surveys. During this registration process we will ask these program participants for Personal Information, including their contact information (such as name, e-mail address, and mailing address) as well as demographic information (such as age, sex, income level, and educational and racial/ethnic background). We use the demographic non-personally identifying information to see if there are any interesting similarities, differences or trends among the different groups of people, and may share such information with third parties. Personal Information may be shared with our business partners but only after permission to do so has been obtained from the Registered User and only to those business partners to whom disclosure has been authorized by the Registered User.

When registering with the Company to create an account, you agree to provide accurate and complete registration information, including, without limitation, your legal name, age, address and telephone number. We expect all users to refrain from revealing their password to other users. You agree not to use the account, user name, or password of another Registered User at any time or to disclose your password to any third party. You agree to notify the Company immediately if you suspect any unauthorized use of your account or access to your password. You are solely responsible for any and all use of your account any and all activities that occur under your account and for the security of your user name, password and computer system.

If at any time you decide that you no longer wish to be a Registered User, you may delete your account sending us an e-mail at We will use reasonable efforts to ensure that your account is deleted from our records.

How do I update my information?

If you wish to correct, delete inaccuracies, or update information previously provided to us, you may do so by logging into your account and changing the information or sending us an e-mail at We will use reasonably efforts to ensure that your information is corrected or updated in our records. We will respond to your access request within 30 days.

We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at  We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

What steps do you take to protect my privacy?

The Site has security measures in place intended to protect the loss, misuse and alteration of the information under our control. We will take reasonable steps to safeguard Personal Information we collect from unauthorized access or disclosure and accidental loss, alteration or destruction. We will make reasonable efforts to ensure security on our systems.

When you enter Personal Information during the registration process or in connection with any of our surveys, we encrypt that information using secure socket layer technology (SSL). Except as otherwise provided herein, only researchers retained by the Company who need the information to perform a specific job are granted access to Personal Information.

Unfortunately, however, no data transmission over the Internet or electronic storage can be guaranteed to be 100% secure. As a result, while we strive to use commercially acceptable means to protect your Personal Information, we cannot ensure or warrant the security of any information you transmit to us or from our online services, and you do so at your own risk.

What is your policy regarding children’s privacy?

We are concerned about the safety and privacy of children, and are committed to protecting their on-line privacy. In accordance with the Children’s On-line Privacy Protection Act, we will not knowingly collect any personally identifiable information from or provide any services to children under the age of 13. In addition, minors are not eligible to participate in any of our Sweepstakes.

Public Forums:

Our Web site offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at  In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Social Media (Features) and Widgets:

Our Web site includes Social Media Features, such as the Facebook Like button and Widgets, such as the Share this button or interactive mini-programs that run on our site. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the company providing it.

What about links to other sites?

This Site may contain links to third-party web sites. The linked sites are not under our control, and we are not responsible for the contents or use of any linked site. We provide these links as a convenience only, and a link does not imply endorsement of, sponsorship of, association, or affiliation with the linked site, or endorsement of the contents on such sites, by us. If you decide to access linked third party web sites, you do so at your own risk. This Privacy Policy applies only to information collected by this Site.

Will you notify me if your Privacy Policy changes?

If we make material changes to this policy, we will notify you here or by email, or by means of a notice on our home page. Changes to our Privacy Policy will be effective when posted. Your continued use of this Site following the posting of any change shall constitute your acceptance thereof. If at any point we decide to use Personal Information in a manner different from that stated at the time it was collected, we would notify users by e-mail. Users will have a choice as to whether or not we use their Personal Information in this different manner. Unless otherwise agreed, we will use Personal Information in accordance with the Privacy Policy under which the information was collected. You may view earlier versions of our Privacy Policy.

How can I contact you for further information?

If you require any further information about our Privacy Policy, please contact us at, or at:

Purchased Corporation, 
1330 Beacon Street, Suite 209
Brookline, MA 02446 

Phone: 617-209-4319 
Fax: 617-249-0238

We will use reasonable efforts to respond to requests for information submitted to the company within 30 days of receipt of the request.

Notice to California Residents: If you are a California resident, you have the right to request and receive information about the Personal Information (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request to