Uncover the Impact of your Customer's Behavior

By combining innovative methodology with expertise in qualitative
and quantitative data, we connect your customer's experience
and behavior to business impact
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ShopalongTM In-Store

How do consumers shop for your category and brand in-store? With Shopalong™ In-Store you can identify the touchpoints that drive visits and in-store purchase behavior.

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ShopalongTM Digital

How do consumer shop for your category and brand online? With Shopalong™ Digital you can follow actual digital journeys and identify opportunities to optimize brand consideration and purchase behavior.

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ShopalongTM Omni-Channel

ShopalongTM Omni-Channel follows consumers in-store and online to give you a granular and complete view of the omni-channel purchase path from a single verified and opt-in data source.

Custom Research

Customer Experience Program Advisory

We will help you take your CX program to the next level with advanced analytics and infographic reporting that will provide maximum impact and value across your organization.

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Why Not BuyTM
Non-Purchase Tracker

Capture reasons why visitors to your store leave without purchase and uncover opportunities to optimize your in-store customer experience. 

Highlights

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Identifying Influential Touchpoints

8 in 10 CPG shoppers are considering multiple brands or don't have a brand in mind. Google enlisted Purchased to identify influential touchpoints along the CPG shopper journey.

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Tracking Non-Purchaser Experience

This retail case study shows illustrates how in-store non-purchase reasons can be captured, quantified and prioritized to mitigate lost opportunities and revenue.                                  

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Manufacturer's Website Impact

Manufacturer's Website Impact

We joined 600 European consumers as they shopped for and purchased a mobile phone. The role of a manufacturer's own website might surprise you.

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Understand your customers, translate insight into action.

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About Purchased

Purchased® provides consumer brands and retailers with shopper plans, behaviors and purchases where they happen, when they happen.
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