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Uncover the Omnichannel Impact of your Digital Campaign

By combining innovative methodology with predictive analytics, we connect your digital advertising to customer outcomes and business impact.

Purchased^TM Generative AI Brand Tracker

Shopalong^TM Digital Advertising Impact

Shopalong Digital Advertising Impact Measurement goes beyond impressions and online sales to accurately measure the omnichannel lifts generated by paid advertising.

Shopalong^TM Omnichannel Journey

Shopalong^TM Omnichannel Journey follows consumers in-store and online to give you a granular and complete view of the omnichannel purchase path from a single verified and opt-in data source.

Recent Insights

AI is Talking About Your Brand: Are You Listening?

With the rise of generative AI, the methods people use to discover product information are evolving. Ensure you're informed and up-to-date.

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The AI Accuracy Imperative for Brands

AI can sometimes generate misleading or inaccurate responses when queried about brand and products. Why this is a problem, and what you can do to protect your brand.

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Purchased Insights - The Importance of Omnichannel Sales Analytics

The Importance of Omnichannel Analytics

Learn how your company can measure the true impact of its digital ad spend by embracing an omnichannel approach that analyzes online and offline behaviors.

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