Why Not Buy provides retailers with store-level data as to why actual visitors to your stores are not purchasing. Data captured includes:
Non-purchaser experience is notoriously difficult to capture at the store level. We are able to do this by interacting with thousands of shoppers each day through a variety of channels like on- and off-premise intercepts, our ongoing Shopalong community and our Why Not Buy daily tracking survey. Scale and granularity of feedback are actionable at the store level allowing you to:
Data delivery options include API data feed, online dashboard, daily and weekly emails and Excel export.