Shopalong

Real Shopping Experiences

The Shopalong mobile platform reveals a full picture of the shopper journey as it unfolds.

Representative Panel

Representative Panel

  • Community of 1,000s with access to millions
  • Studies from N=200 to N=1,000+
  • Can accommodate low-incidence populations
Capture Shopper Intent

Capture Shopper Intent

  • What is their shopping ‘plan of attack’?
  • What brands do they plan to buy?
  • Where do they plan to shop?
Track Actual Behavior

Track Actual Behavior

  • GPS tracking validates where/when
  • Sequence of shopping
  • Instant polls based on actual behavior
Capture Receipts

Capture Receipts

  • What brands did they buy?
  • How much did they spend?
  • What else was in the basket?
Data Accuracy

Data Accuracy

  • Combination of automatic and manual Q/A
  • Study-specific participation increases thoroughness

Understand your customers, translate insight into action.

Get in Touch