Purchase data across all channels

We capture shopper transactions at the receipt level including:

  • Retailer, all channels and online
  • Product category
  • Item-level product detail
  • Applied discounts, sales and coupons
  • Total basket spend

Captured in real-time

Capturing transactional data in real-time allows you to follow performance as it unfolds, allowing you to:

  • See where you are winning and losing against competitors overall and by product category
  • Track the hourly, daily and weekly performance of shopper spend against competitors
  • Monitor percentage of individual shopper’s spend completed and remaining for holiday and seasonal events
  • Compare traffic and conversion metrics with your competitors

 

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